Box Office 2/27/2011
In an unusual feat, Gnomeo rose to No. 1 in its third weekend — The Blind Side and True Grit did the same — grossing an estimated $14.2 million for a cume of $75.1 million, according to Rentrak.
Gnomeo, made by the now-shuttered Miramax and released under the Touchstone banner, fell only 26% from last weekend.
Hall Pass, from New Line, grossed a soft $13.4 million from 2,950 theaters. The picture had been expected to open at least several million dollars higher, but didn’t get enough young adults and older teens. A full 72% of the audience was over the age of 25.
Nicolas Cage action pic Drive Angry 3D, the weekend’s other new film, was dead on arrival. The movie, distributed in the U.S. by Summit Entertainment, grossed an estimated $5.1 million to come in No. 9.
The Weinstein Co.’s Oscar The King’s Speech was up 17% from last weekend for a new domestic cume of $111.2 million. King’s Speech placed No. 8 for the weekend.
Elsewhere on the box office chart, Liam Neeson action-thriller Unknown placed No. 3 for the weekend. The Warner Bros./Dark Castle release fell 43% to an estimated $12.4 million for a cume of $42.8 million in its first 10 days.
Sony’s Adam Sandler-Jennifer Aniston romantic comedy Just Go With It continued to hold well in its third frame, grossing an estimated $11.1 million for a cume of $79.4 million, and coming in No. 4.
Just Go With It was in a close race with DreamWorks Studios and Touchstone’s teen sci-fi thriller I Am Number Four, which fell 43% in its second weekend to an estimated $11 million for a cume of $37.7 million.
New Regency and 20th Century Fox’s Big Mommas: Like Father, Like Son saw a bigger dip in its second weekend, falling 54% to an estimated $7.6 million for a cume of $28.6 million.